Generative search refers to AI-powered search experiences where large language models (LLMs) answer user queries by synthesizing information from the web and citing sources. Unlike traditional search that returns a list of links, generative search produces direct answers—from ChatGPT, Perplexity, Gemini, Copilot, and similar tools. Your content needs to be discoverable and cite-worthy so these systems surface your brand. zeik0 helps you optimize for both traditional and generative search.
What You Get
Key concepts and definitions
Direct answers
Users get synthesized answers instead of link lists; sources are cited for attribution.
Multi-source synthesis
LLMs combine information from many pages to form comprehensive responses.
Citation matters
Being cited improves brand visibility; optimize content for attribution.
Frequently Asked Questions
Related Terms
Explore related SEO and AI terms
AI VisibilityHow discoverable your content is in AI search engines like ChatGPT, Perplexity, and Gemini.
LLM CitationHow AI systems cite and attribute sources when answering queries.